Business Automation Management

Business automation is the alignment of business process management  and business rulesmanagement with modern application development to meet changing market demands. …

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Customer Relationship Management

Customer relationship management is the process of managing interactions with existing as well as past and potential customers.

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Lead Generation

In marketing, lead generation is the initiation of consumer interest or enquiry into products or services of a business.

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Making Digital Business

HiHello’s digital business cards are free and completely customizable. After you sign up on iOS, Android, or the web,

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TelePhone

Corporate Vice President and Director, Communications Research Laboratories, Motorola Inc., Schaumburg, Illinois. Coauthor of Introduction to Spread Spectrum Communications.

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CMS-Based Websites

A content management system is a computer software used to manage the creation and modification of digital content. CMSs are typically used for enterprise content management and web content management.

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Business Automation Management

Business Automation Management

The focus of IT has shifted from serving internal needs, like efficiency and cost control, to engaging with external customers and creating new business opportunities. That’s why Red Hat believes the traditional business automation model needs to evolve. Instead of focusing solely on streamlining processes, like automating the records from selling insurance, businesses need to develop new strategies to automate the business itself, like directly selling insurance. Building these apps requires business and IT leaders to become partners, sharing their expertise to open new lines of opportunity. But how does this work?

Business experts provide the models of business processes and rules pertaining to an application, which are then combined with code via a continuous integration/continuous delivery (CI/CD) pipeline to create a finished application. Applications can be containerized, allowing them to be easily maintained, updated, and distributed.

Lead Generation

Lead Generation

Lead generation  is the initiation of consumer interest or enquiry into products or services of a business. Leads can be created for purposes such as list building, e-newsletter list acquisition or for sales leads. The methods for generating leads typically fall under the umbrella of advertising, but may also include non-paid sources such as organic search engine results or referrals from existing customers.

Leads may come from various sources or activities, for example, digitally via the Internet, through personal referrals, through telephone calls either by the company or telemarketers, through advertisements, and events. A 2015 study found that 89% of respondents cited email as the most-used channel for generating leads, followed by content marketing, search engine, and finally events.A study from 2014 found that direct traffic, search engines, and web referrals were the three most popular online channels for lead generation, accounting for 93% of leads.

Customer Relationship Management

Customer Relationship Management

Customer relationship management (CRM) is the process of managing interactions with existing as well as past and potential customers. It is one of many different approaches that allow a company to manage and analyse its own interactions with its past, current and potential customers.It uses data analysis about customers’ history with a company to improve business relationships with customers, specifically focusing on customer retention and ultimately driving sales growth.

One important aspect of the CRM approach is the systems of CRM compile data from a range of different communication channels, including a company’s website, telephone, email, live chat, marketing materials and more recently, social media. Through the CRM approach and the systems used to facilitate it, businesses learn more about their target audiences and how to best cater for their needs.

Making Digital Business

Making Digital Business

Today, people are spending more money online, which has shifted business emphasis to digital sources of revenue and digital channels. The growth of the digital economy has made people more familiar with digital products and services, which has driven companies to seek new competitive advantages in the digital space.

But digital business has evolved into more than selling online; according to Accenture, “Digital businesses create competitive edges based on unique combinations of digital and physical resources. They do things that others cannot and in ways that build comparative advantage.”

TelePhone

TelePhone

A telephone is a telecommunications device that permits two or more users to conduct a conversation when they are too far apart to be heard directly. A telephone converts sound, typically and most efficiently the human voice, into electronic signals that are transmitted via cables and other communication channels to another telephone which reproduces the sound to the receiving user. The term is derived from Greek:  together meaning distant voice. A common short form of the term is phone, which came into use almost immediately after the first patent was issued.

In 1876, Alexander Graham Bell was the first to be granted a United States patent for a device that produced clearly intelligible replication of the human voice at a second device. This instrument was further developed by many others, and became rapidly indispensable in business, government, and in households.

CMS-Based Websites

CMS-Based Websites

CMSs are typically used for enterprise content management (ECM) and web content management (WCM)..ECM typically supports multiple users in a collaborative environment by integrating document management, digital asset management and record retention.   Alternatively, WCM is the collaborative authoring for websites and may include text and embed graphics, photos, video, audio, maps and program code that display content and interact with the user. ECM typically includes a WCM function.