How Touchstone Infotech Helped a Hyderabad-Based Interior Designer 4X Their Lead Flow & Close a ₹60L Project
HOW WE GOT TO WHERE WE ARE TODAY
Client Overview
Industry: Interior Design
Location: Hyderabad, India
Setup: Boutique Interior Studio
Specialization: High-end residential interiors – apartments, villas, modular spaces
A premium interior design studio in Hyderabad was struggling to turn their reputation into revenue. Despite having quality work and a well-located studio, they lacked the digital strategy to generate consistent leads and grow their clientele.
The Challenges
When they approached Touchstone Infotech, the client was dealing with:
- Inconsistent or No Inbound Leads
- Poor SEO Visibility and a Dated Website
- Basic Meta Ads with Low Conversion
- No Structured Content or Local Branding
- Purchased Leads with Low Conversion and High Costs
- No Follow-Up System to Nurture Interested Prospects
What We Did (6-Month Growth Plan)
We built and executed a tailored digital growth system focused on visibility, credibility, and conversions.
Services Delivered:
- Website Revamp + Optimization:
Designed a sleek, mobile-optimized site showcasing projects, services, and contact options
- Local SEO + Google Business Profile Optimization:
Improved ranking for location-specific keywords like “interior designer in Hyderabad”, “modular kitchen design Jubilee Hills”, etc.
- Google Ads + Meta Campaigns:
Ran highly targeted campaigns featuring finished projects, 3D concepts, and client testimonials
- Social Media Content Strategy:
Created branded reels, design tips, before/after visuals, and interactive content
- WhatsApp Follow-Up Campaigns:
Set up automated responses, follow-ups, and lead nurturing sequences for better conversions
THE STORY OF OUR PROGRESS
Results Achieved (Within 6 Months)
Lead volume grew from 50 to 220 per month
Achieved a 15x increase in qualified project inquiries
Gained 4,000+ monthly visits from organic SEO keywords
Saw a significant rise in Google Business Profile visits and call inquiries
Successfully closed a ₹60 lakh project from a Google Ads lead
Achieved a lower cost per qualified lead and improved overall ad ROI
Key Insights
The success of this campaign came down to two major factors:
- Branding + Visibility — SEO, Design, and Social Content Built Trust Even Before the First Call.
- Structured Follow-Up — Our WhatsApp Workflows Ensured Every Lead Was Nurtured, Not Lost.
Final Thoughts
Interior design is a visual, high-investment service. Without a strong digital foundation, even the best work gets overlooked. This case proves how the right mix of local SEO, strategic ads, and automated follow-ups can turn discovery into demand.
Ready to Grow Your Design Studio?
If you’re an architect or interior designer looking to scale your business with real results—not just likes—Touchstone Infotech is ready to help.
Book a free strategy session with our team today.
